Beach Cruisers

This is the bike that started it all. 21 years ago ELECTRA launched the company on the idea that we could improve on an American classic. So we opened up the frame geometry, moved the pedals forward, relaxed the seat angle and gave the entire body some breathing room. The result was a less clunky, more ergonomic ride that features our patented Flat Foot Technology®. And then we dialed it in with our signature Electra style and attention to detail. 21 years later, our Cruiser collection is all grown up. Choose between an alloy or steel frame, single or multiple gears, and a variety of styles and accessories that let your true self shine.

You feel that? That’s nostalgia.
Or maybe heat stroke.

Classic

Ladies’

Coaster

Ladies’ Coaster